These words can appear on pages throughout your site. For example, a site focusing on just Miami realty might be organized like this:
- Miami Homes for Sale
- Living in Miami
- Miami Real Estate Testimonials
- About Your Miami Realtor
Throughout these pages, incorporate the local keyword targets, working them into content that is useful to a prospective home buyer.
Clay explained that you should make your website a resource. On a page like “Living in Miami,” provide information on school districts, crime rates, median income, public transportation, and statistics on the average homeowner.